About the client:

Pliva is a Croatian pharmaceutical company with a long tradition that is now part of Teva Pharmaceuticals, one of the world’s largest pharmaceutical companies. It produces a wide range of generic and biopharmaceutical drugs and is actively involved in the local community.

To be like it used to be… 

“Rosy Retrospection” served us well in this campaign to highlight Olfen gel through a touch of nostalgia and connect it with the positive feelings that, ultimately, this product creates with its action and main benefit.

We worked on:

  • creative concept 
  • copywriting 
  • advertising campaign 
  • social media content marketing

Our campaign was shown on these channels: