About the client:

 JGL (Jadran-galenski laboratorij) is one of the leading Croatian companies in the pharmaceutical industry, operating in 60 markets worldwide. The products made in the fascinating and innovative laboratory in Rijeka are an integral part of household medicine cabinets throughout Croatia and much of the world.

Dictionary of pain…

We found inspiration for JGL’s Neodol in everyday situations and enriched it with a Croatian language lesson. Check out the most common words in Neodol’s dictionary of pain.

We did:

  • The creative concept
  • Content marketing
  • Design of printed promotional materials (brochures)

Our campaign was shown on these channels: