About the client:
JUB, the region’s oldest wall paint manufacturer, started its journey way back in 1875 in Dol pri Ljubljani, where its headquarters remains to this day. From its modest beginnings with mineral paints, JUB has blossomed into a global company, distributing its high-quality, innovative products to over 30 countries across Europe and beyond.
Covers Everything
To show our target group how JUPOL Classic “covers everything”, we used unusual situations, or rather mishaps, in which one coat of this best-selling white paint proved to be enough to solve a seemingly unsolvable problem. Imagine what it can do for your wall! 😉
We did:
- creative concept
- copywriting
- advertising campaign
- social media content marketing
The campaign was showcased on these channels: